DESIGNER

Altay Hodoglugil

PROFILE/DESCRIPTION

Profile

5 Star Tacos is a (made up) Bay Area-based fast food taco restaurant, with 5 locations scattered throughout the Bay Area. They've been serving Albany for 15 years. It's a family-owned business, known for its quick service and its fun and welcoming atmosphere. It doesn't aim to make authentic, high-grade tacos, but quick, cheap and tasty tacos that anyone can enjoy. 5 Star Tacos serves a combination of 5 different tacos everyday    

GOALS

Brand advantages

Competitive pricing 

Quick service

Brand Attributes

Friendly

High-spirited

Good Service

Brand experience

Welcoming 

Vibrant