DESIGNER

Pike Goldschmidt

PROFILE/DESCRIPTION

Aero Incorporated is a top aerospace engineering company in the United States. Working with NASA in technology development in the jet propulsion and interstellar telescopes, AeroInc. also works with the United States government in developing defense systems. AeroInc. is the leading tech company worldwide in developing spacecrafts geared toward mass manned space exploration.

GOALS

For the design, I wanted the logo to be professional and forward-thinking. The idea was to make prevalent that it was an aerospace company with comets and stars and all that other junk, but I decided to keep it more conservative simply by making the image of a rocket in the negative space of the “A;” this design also is intended to stand alone on any technology produced. The font style was intended to be sturdy and mechanical, but also somewhat futuristic, as that is the field in which the company works.