DESIGNER

Jasmine Liu

PROFILE/DESCRIPTION

Bubble Harmony is a small, local bubble tea business specializing in its milk teas. With an integrated focus on quality, authenticity, and sustainability, Bubble Harmony unites all customers through Taiwanese culture, sip by sip. At the same time, it allows customers to enjoy the flavors of bubble tea in an eco-friendly way. The customer experience at Bubble Harmony creates a sense of togetherness, bound by a shared love for bubble tea.

GOALS

Brand Advantages

• Eco-friendly containers (glass boba cups)
• Sit-down restaurant
• Simpler menu
• Quality over quantity
• Entices purchase of additional items

Brand Attributes

• Quality customer service
• Stylish
• Attentive workers
• Casual dining

Brand Experience

• Attentive
• Organized
• Unique
• Consistent
• Flexible dining experience