DESIGNER

Angelina Hwang

PROFILE/DESCRIPTION

The name of our company is Pure. Our company size is small.

We run stores and websites.

We sell baby clothes,diapers and bottles. Our main product is diapers.

To explain more about diapers, It removes the smell and doesn't smell at all. As soon as the baby urinates, it is absorbed into the second pocket in the diaper, so the baby is not uncomfortable. So parents have no inconvenience in changing diapers. And there is an alarm that the built-in chip has urinated through the app.

Our consumer targets are parents, single parents, and guardians who have to raise their baby. Our mission statement is we want to relieve the difficulties of all the people in the world raising their baby.

Another feature of our company is the question section. It’s on the website and it’s arranged in the form of a machine in front of the store. You can ask questions about the product and how to take good care of the baby through chat. Answers are obtained from people with excellent parenting skills.

GOALS

Our company's goal is that all products should be made of natural ingredients suitable for the baby's skin, especially baby bottles, which will make it harmless even if the baby accidentally chews or plays with them. Our goal is to make less of what our guardians are worried about and to operate appropriately to meet customer satisfaction as much as possible. Even if you increase the fun of raising the baby and devote yourself to them, it will help you improve your quality of life.

PRIORITIES

There is all information related to the product on the website and can be viewed regardless of communication priorities.

TARGET AUDIENCE

Everyone who raises a baby.

BRAND CHARACTER

Pure,clean,soft,simple,neat.

It's cute because it's for babies.

COMPETITIVE SITUATION

As I know, not many of the companies that sell these products are well known in the world, so the competition situation is not bad. Even if it gets competitive, the company's amnesty will continue to move forward.