DESIGNER

Liam White

PROFILE/DESCRIPTION

Degree is a U.S.-based company with 37 locations across the country that makes snow wear that is light but very warm. Our new ThermaKnit technology keeps you warm while not weighing you down on the slopes. Degree is endorsed and worn by U.S. Olympic athletes Sean White and Chloe Kim. Degree products are made for anyone who takes snowboarding or skiing seriously and wants to elevate the quality of their gear. It is Degree’s promise to provide good service and high-quality snow gear for any customer.

 

GOALS

Brand Advantages:

• Warmer lining 
• Lower pricing
• Better waterproofing

Brand Attributes:

• Good customer service
• Trustworthy
• High quality
• Reliable

Brand Experience:

• Quality
• Warm
• Safe
• Protective
• Friendly