DESIGNER

Jetsun Jungney

PROFILE/DESCRIPTION

Bay Area films is a fictitious independent film company based in San Francisco. The company focuses primarily on small independent films and is known for taking in new and upcoming filmmakers. Bay Area films reaches a wide audience but has been particularly popular among younger generations because of its modernness and originality. The company is small but has great local support. 

GOALS

Brand advantages: 

• Supportive of new film makers
• Small and local
• Good connections

Brand attributes: 

• Trustworthy
• Open minded
• Inclusive

Brand experience: 

• Modern
• Original
• Creative