DESIGNER

Jessica Wong

PROFILE/DESCRIPTION

The Cheeseboard Collective is an establishment that first opened as a small cheese store in 1967, and grew to include a bakery and pizzeria over the years. They've always used fresh, local ingredients and their passion for food has never been lost, only growing with time.

GOALS

The ultimate goal of this project was to learn to choose appropriate colors and typefaces to compliment the picture relating to the company. I chose a picture of Cheeseboard's original corn pizza to show the freshness and quality of their pizza. The typeface was the closest one I could find to match the company's own typeface. All the colors I got from the picture, and even though they are pretty different, I feel like they strangely and uniquely complement each other.