DESIGNER

Kaia Place

PROFILE/DESCRIPTION

This logo I created is for a fictional company called cozy. It is a loungewear company created both for cats and their owners. Cozy is primarily based online, and ships internationally, quick and cheap. Their products are also available in accessible stores such as Target and Walmart. This loungewear company creates matching hoodies, t-shirts, sweat pants, sweat shorts, headbands, hats and socks for humans and their feline friends. This brand makes reliable, great quality products to improve your experience as a cat owner. The target audience is cat owners of all ages and gender. 

 

GOALS

Brand Advantages:

-Soft fabric

-Fun designs

-Can match with your cats

-Unique concept

-Well made

-Sustainable

-Accessible 

Brand Attributes:

-Cute

-Fun

-Reliable

-Unique

-Loyal

-Simple

Brand Experience:

-Comfortable

-Friendly

-Cozy

-Soft