DESIGNER

Bluford Miller

PROFILE/DESCRIPTION

The company that these posters are for is the Alaska travel industry association. It is localized in Alaska cause duh, and goal it to get other people to come to the glorious state of Alaska. the tourism industry in Alaska is kinda untapped so its a little bit smaller than some other tourism industries. The workplace environment of this company is friendly and inviting, it should inspire awe and spread the word of travel to those throughout many parts of the country and world. dedication is something that you need to travel to many parts of Alaska, so i believe that is a core value of the company. The current area of expansion we hope to have effect on is that of the west coast, specifically the SF bay area all the way to Seattle, with everything in between. the reason for this is because many of these areas have a cool coastal climate that makes the people there often more adapted to the harsh weather that Alaska routinely endures. the larger cities are also important to target because that is where people with money and ambition to travel reside. children are cool but don't have money so childless households are an important target for our marketing. our advantages are: a huge untapped land, great clients who are kind, a set audience who knows that they want. are attributes are: all over the US. efficient, pleasing, enjoyable. are experience is: dedicated, friendly, important, life changing, nature connecting.

GOALS

The goal of this design is to inspire awe and diversity in the distant yet not so far alaskan peninsula. each piece is highlighting the different kinds of enjoyment you will find within these land, wether it be the delicious and magnificent fish, the friendly and diverse people, or the breathtaking harmonious nature sprawling ruggedly across its landscape. I want people to feel inspired, like there is a reason to not only behold the majesty of this state through a computer screen, but rather get up and go breath in the cold morning air themselves, catch some fish, see some whales, or bears, or northern lights. Alaska is filled with possibilities that are nearly beyond the dreams of many, and for that we want our audience and beyond to get out of the house and book a flight to the last frontier of America.