Albany High School Graphic Design

Student Showcase 2007-2022

Johnny Jung

PROFILE/DESCRIPTION

Company Name: JJ Cafe

JJ Cafe is a fast food chain that targets families with children, such as on road trips or as a fun and quick meal throughout the week. JJ Cafe sells drinks such as coffee, breakfast items like pancakes and breakfast sandwiches, and lunch items such as sandwiches and fries. As a nationwide franchise, their mission statement is “Family friendly food that gets your taste buds tingling!”


 

GOALS

Company name: JJ Cafe - Quick fast food/cafe type eatery

Brand Advantages:

  • Widespread
  • Family friendly

Brand Attributes:

  • Cheap
  • Grab & Go
  • Quick service
  • Engaging to all ages
  • Leave with a good experience/happy time

Brand Experience:

  • Inexpensive
  • Quick
  • Friendly
  • Unserious
  • Fun/wacky