DESIGNER

Ynes Chavez

PROFILE/DESCRIPTION

Mako resort is a fictitious resort on a small island in Hawaii CA. The main goal of Mako Resort is to provide great service for everyone who comes for a vacation to this wonderful resort. This is a place where you can come for some relaxation with family and friends (which is the target audience). My goal for this design is to give a tropical vibe which is something I tried to convey with the design in the middle which is a palm tree, I kept it as simple as possible while still keeping the beach-like vibe for the brand.

GOALS

Brand Advantages:

• Customer loyalty
• Consistent level of service
• provides great costumer service

Brand Attributes:

• Reliable
• Good service
• Unique 

Brand experience:

• Tropical
• Friendly
• Social
• Active