DESIGNER

Tessa Lee

PROFILE/DESCRIPTION

Peace Path is a better alternative to Better Help, an online therapy company. It aims to allow people to receive online therapy or daily guided meditation, despite the amount of time in their schedules. Peace Path offers a variety of free guided meditations and an even bigger selection of paid mediations and therapists. Peace Path has seen great success, landing itself in the top 100 most-used apps of 2024! With its headquarters in New York City, New York, Peace Path prides itself on being open to customers worldwide while still providing fast, trustworthy customer service. 

GOALS

Brand Advantages

• Inexpensive
• Online 
• Calming
• User friendly 

Brand Attributes 

• Trustworthy 
• Understanding 
• Open 
• Changing 
• Good quality 
• Customer-first 

Brand Experience 

• Flexible 
• Friendly 
• Relaxing
• Engaging 
• Social 
• Positive 
• Fast service