DESIGNER

Bolor Battulga

PROFILE/DESCRIPTION

Our company, Shoebox, is a subscription based monthly service with a target audience of athletes. It is known that athletic shoes can be worn down very quickly, so with a new pair of shoes every month, the athlete would not have to worry about what's on their feet and focus on themselves for their maximum effort knowing there will be new shoes at their door. We are located in California and are a large company with 10,000 workers across multiple facilities. Our purpose is for the athlete's peace of mind knowing they do not have to worry about the condition of their shoes. We ship a new pair of shoes to the consumer on a monthly basis while their subscription is active.

GOALS

The logo will contain an eye grabbing shoe that is in motion and inside of the shoe will have the text, Shoebox.

Brand Advantages:

• Low competition 
• Large number of athletes, especially in the Western US.

Brand Attributes:

• Reliable
• Good Service
• Flexible

Brand Experience:

• Friendly  
• Accessible
• Comfortable
• Easy to subscribe