DESIGNER

Simon Langford

PROFILE/DESCRIPTION

Name: Quincy’s Coffee

Quincy’s Coffee is a company founded in 2004 that sells coffee, and has many locations throughout California. Quincy’s Coffee is a business with target consumers of young to middle aged adults looking for high quality coffee at an affordable price. Quincy’s Coffee’s mission is to provide affordable, accessible, healthy, and great tasting coffee for all.  

GOALS

Brand Advantages:

Affordable, Healthy, Quick, Environmental

 

Brand Attributes:

Accessible, Reliable, Good Customer Service, Accommodating

 

Brand Experience:

Friendly, Social, Simple, Enjoyable, Active, Repeatable